Depends on a few Things:
How healthy is the engine
How cold
Glow plug brand
For my experience bosch in three engines 5-8 seconds was plenty down to freezing on 300+k mile engine. Beru took 8-14 on my engine but it progressively has died.
I find it odd that so many people love how unautomated, noncomputer controlled the idi is, but would rather spend hundreds to maintain an automated system versus holding a button several seconds. A button and some wire cost a couple bucks, a controller is a lot more. The only thing i have that is electronic and automated is the e-pump wired up to key on. And it irks me to trust an electric pump over the standard but the filter-filling/purging properties plus reputation swayed me. But trusting a piece of equipment designed in the early 90s over my finger, no way.
What happens when one glow plug dies on both systems?
Stock : "click click click click clickclickclickclick putt putt vroom(if you have decent compression).
Manual control: "putt putt vroom"
Cant get it started and want to use.. Dare i say it..? Ether?! Manual plugs - no problem. Stock controller - gotta unhook some crap because a glow plug might come on an give you a badder day.
Im not against automated control itself. I just wish there was something newer and more reliable. It only takes a week of experimenting to learn how much time your truck wants before starting. You could start high like 12, say it starts. (if it doesnt you have other issues or its very cold out) OK try 11 next time. Still good? 10, 9,8,7,6,5 until it wont happily start. If they arent beru, like bosch i would probably start with 10. I suggest high to low because the other way around will have less successful FIRST starts. What costs more, glow plugs or a new starter... Repeated attempts put more strain on the starter.
Any glowplug can swell, i only trust motorcraft and bosch made in germany. Either of those made in mexico, no way, gotta be german. Non-ford diesel guys praise bosch glowplugs, but the crowd here sticks with beru mostly because of the horror that everyone had with the champion,autolite,crap plugs.